STORY
Story
From the harmony of one town to a circle the world is drawn to.
What sits underneath our company, WAPLUS, is a simple wish: to be close enough to someone’s happiness to share it. To stay near a place and dig out the value asleep in it. To make Toyama, and Iwase, brighter and better company. That is where this project starts.
Iwase sits in the arm of Toyama Bay. The Kitamae-bune trading ships once carried culture into this port, and what they left behind is still here — quiet hours, and craft built up by the people who came before.
IWASE STaY inherits a building that has kept time in this town, and breathes something new into it. What we offer is not simply a room to put yourself in. The fermented food culture of the Sea of Japan coast, the Tateyama range on the horizon, and the people who live here: what you get is the meeting between Iwase and you, and the way it slowly connects.
We hope the hours made here become a memory the visitor keeps — and that the harmony of Iwase becomes, in time, a circle that draws people from everywhere.
Three words the stay is built on
STaY
- S Simple life The richness inside an ordinary day.
- Ta Tasting Taking in how a place lives, with all five senses.
- Y Yet to be told A journey you have not met yet.